Hayday Red, also known as Helenium autumnale or Sneezeweed, is a perennial native to eastern North America. This cultivar offers a fast-growing, upright habit of 14-18" tall and wide, with red flowers blooming from summer through fall. Perennial in zone 5-9, Hayday flourishes in full sun with moderate water, attracting bees and butterflies to the landscape. Low-maintenance and deer resistant, Helenium brings cheer to cutting gardens, borders, or containers and excels in mass plantings. Add bright color to any landscape by pairing Red with Orange and Golden Bicolor.
Hayday Red Selling Tips
Sell Hayday Red to customers looking for a low-maintenance perennial to add to a landscape border or cut flower garden. Customers and pollinators alike love this plant's cheerful, long-blooming flowers. Enjoy bright color in landscape beds, mass plantings, or containers from summer through fall. This plant is perennial in zone 5-9, deer resistant, and flourishes in full sun. Create a charming cottage garden by pairing Hayday Red with Rudbeckia, Geum, Monarda, Eupatorium, Liatris, Salvia, Echinacea, and Gaillardia.
Coach Your Customer
1. Space plants 12-18" apart in well-drained soil in full sun.
2. Water once or twice per week or more often in extreme heat or drought. This plant can withstand semi-moist soil.
General Growing Tips For Your Rooted Cutting Liner
For best results with Hayday Red, plant one rooted plug per 6-inch container or two to three per 10-inch container. Use a well-drained soil with a pH of 5.8-6.2, EC of 1.5-2.1 (SME), temperatures of 78-80 daytime and 64-66 nighttime, and medium feed (200-250 ppm N). Pinch once, 7-10 days after transplanting. This plant doesn't typically require PGRs but will respond to B-Nine. Helenium is an obligate long-day plant, requiring 14 hours or more of light at 6,000-8,000 fc, and will need daylight extension or nighttime interruption lighting. Watch for powdery mildew and rust.
Flowering
Red flowers bloom from summer through fall.
Pinching
Pinch once, 7-10 days after transplanting.
Spacing
Space containers for adequate airflow and sunlight penetration around the base of each plant.
Height Control
This plant doesn't usually need PGRs. If necessary, use B-Nine spray at 2,500 ppm.
Pests
This plant isn't prone to pests.
Disease
This plant can be prone to rust and powdery mildew, a fungal infection that thrives in cool, wet weather. Prevent disease in your greenhouse by watering at the base of each plant in the morning, allowing the soil to dry between waterings. Provide good airflow in your greenhouse; we recommend using horizontal airflow fans. Space containers so sunlight can penetrate to the soil level of each plant. You may choose to treat powdery mildew with a fungicide.
Planting Hayday Red Liners
We recommend planting one rooted liner per 6-inch container or two to three per 10-inch container. Use a well-drained soil and bury the ellepot just below the surface of the planting media, evenly spaced in the container.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Helenium Hayday Red Quick Reference Guide
4 Inch crop time
6-8 Weeks
Bloom Period
Fall, Summer
Color
Red
Habit
Upright
Height
14-18 Inches
Light
Full Sun
Minimum Temp
64
Perennial Zone
5-9
Water Needs
Moderate
Patented Plant
yes
Current Availability
Current Availability
12-02-2024 (Week 49)
0
12-09-2024 (Week 50)
0
12-16-2024 (Week 51)
0
12-23-2024 (Week 52)
0
12-30-2024 (Week 01)
0
01-06-2025 (Week 02)
0
01-13-2025 (Week 03)
0
01-20-2025 (Week 04)
300
01-27-2025 (Week 05)
800
02-03-2025 (Week 06)
700
02-10-2025 (Week 07)
800
02-17-2025 (Week 08)
1,200
02-24-2025 (Week 09)
1,400
03-03-2025 (Week 10)
1,100
03-10-2025 (Week 11)
500
03-17-2025 (Week 12)
1,400
03-24-2025 (Week 13)
1,300
03-31-2025 (Week 14)
1,500
04-07-2025 (Week 15)
1,800
04-14-2025 (Week 16)
1,800
04-21-2025 (Week 17)
1,100
04-28-2025 (Week 18)
100
05-05-2025 (Week 19)
100
05-12-2025 (Week 20)
100
05-19-2025 (Week 21)
100
05-26-2025 (Week 22)
800
06-02-2025 (Week 23)
100
06-09-2025 (Week 24)
100
06-16-2025 (Week 25)
1,300
06-23-2025 (Week 26)
1,800
06-30-2025 (Week 27)
1,800
07-07-2025 (Week 28)
1,800
07-14-2025 (Week 29)
1,400
07-21-2025 (Week 30)
1,800
07-28-2025 (Week 31)
1,800
08-04-2025 (Week 32)
1,800
08-11-2025 (Week 33)
0
08-18-2025 (Week 34)
0
08-25-2025 (Week 35)
0
Hayday Red, also known as Helenium autumnale or Sneezeweed, is a perennial native to eastern North America. This cultivar offers a fast-growing, upright habit of 14-18" tall and wide, with red flowers blooming from summer through fall. Perennial in zone 5-9, Hayday flourishes in full sun with moderate water, attracting bees and butterflies to the landscape. Low-maintenance and deer resistant, Helenium brings cheer to cutting gardens, borders, or containers and excels in mass plantings. Add bright color to any landscape by pairing Red with Orange and Golden Bicolor.
Hayday Red Selling Tips
Sell Hayday Red to customers looking for a low-maintenance perennial to add to a landscape border or cut flower garden. Customers and pollinators alike love this plant's cheerful, long-blooming flowers. Enjoy bright color in landscape beds, mass plantings, or containers from summer through fall. This plant is perennial in zone 5-9, deer resistant, and flourishes in full sun. Create a charming cottage garden by pairing Hayday Red with Rudbeckia, Geum, Monarda, Eupatorium, Liatris, Salvia, Echinacea, and Gaillardia.
Coach Your Customer
1. Space plants 12-18" apart in well-drained soil in full sun.
2. Water once or twice per week or more often in extreme heat or drought. This plant can withstand semi-moist soil.
General Growing Tips For Your Rooted Cutting Liner
For best results with Hayday Red, plant one rooted plug per 6-inch container or two to three per 10-inch container. Use a well-drained soil with a pH of 5.8-6.2, EC of 1.5-2.1 (SME), temperatures of 78-80 daytime and 64-66 nighttime, and medium feed (200-250 ppm N). Pinch once, 7-10 days after transplanting. This plant doesn't typically require PGRs but will respond to B-Nine. Helenium is an obligate long-day plant, requiring 14 hours or more of light at 6,000-8,000 fc, and will need daylight extension or nighttime interruption lighting. Watch for powdery mildew and rust.
Flowering
Red flowers bloom from summer through fall.
Pinching
Pinch once, 7-10 days after transplanting.
Spacing
Space containers for adequate airflow and sunlight penetration around the base of each plant.
Height Control
This plant doesn't usually need PGRs. If necessary, use B-Nine spray at 2,500 ppm.
Pests
This plant isn't prone to pests.
Disease
This plant can be prone to rust and powdery mildew, a fungal infection that thrives in cool, wet weather. Prevent disease in your greenhouse by watering at the base of each plant in the morning, allowing the soil to dry between waterings. Provide good airflow in your greenhouse; we recommend using horizontal airflow fans. Space containers so sunlight can penetrate to the soil level of each plant. You may choose to treat powdery mildew with a fungicide.
Planting Hayday Red Liners
We recommend planting one rooted liner per 6-inch container or two to three per 10-inch container. Use a well-drained soil and bury the ellepot just below the surface of the planting media, evenly spaced in the container.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Helenium Hayday Red Quick Reference Guide
4 Inch crop time
6-8 Weeks
Bloom Period
Fall, Summer
Color
Red
Habit
Upright
Height
14-18 Inches
Light
Full Sun
Minimum Temp
64
Perennial Zone
5-9
Water Needs
Moderate
Patented Plant
yes
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