Luna, also known as Shasta Daisy, is a perennial hybrid developed by Luther Burbank in the 1890s. Terra Nova developed this cultivar for its dense habit and frilly flowers. This variety offers double, yellow flowers with golden centers blooming prolifically from May to August, gradually fading to white. Bring charm to patio containers, borders, cut flower gardens, and cottage gardens, attracting butterflies to the landscape with Luna. Perennial in zone 5-9, this plant flourishes in full sun and has an upright, mounding habit of 19-22" tall and 19" wide. For a compact variety, try Lemon Puff.
Luna Selling Tips
Sell Luna to customers looking for a long-lasting cutting flower for a garden or landscape border. Customers love Luna's long bloom season, dense habit, and charming flowers. It resists deer and rabbits, attracts pollinators, and reaches 19-22" in height, producing well in the first year. Perennial in zone 5-9, this plant flourishes in full sun. Create an inviting cottage garden by growing Shasta Daisy alongside Coreopsis, Veronica, Daylily, Gaillardia, and Salvia.
Coach your customer:
Plant Luna along borders, in patio containers, or in your cut flower garden. Planting in raised beds will provide well-drained soil.
Space plants 19" apart in well-drained soil in full sun. Deadhead flowers to increase bloom time. Divide in spring or fall to increase the plant's longevity.
Water once a week or more often in extreme heat.
General Growing Tips For Your Rooted Cutting Liner
For best results with Luna, plant one rooted plug per 4- or 6-inch container. Use a well-drained soil with a pH of 5.5-6.8, EC of 1.0-1.2, temperatures of 74-76 daytime and 68-70 nighttime, and low feed (50-100 ppm N). This facultative long-day plant requires daylight extension to 14 hours at 4,000-6,000 fc. This variety needs vernalization for eight weeks at or below 45 degrees. Watch for aphids, thrips, and botrytis.
Flowering
Frilly, double, yellow flowers fade to white slowly during summer.
Pinching
This plant doesn't require pinching.
Spacing
Space containers for adequate airflow and sunlight penetration around the base and foliage of each plant.
Height Control
This plant doesn't require PGRs.
Pests
You may see aphids and thrips.
Disease
This plant isn't prone to disease but watch for botrytis during cool, humid weather. Provide good airflow in your greenhouse and water at the base of each plant, allowing the soil to dry between waterings. Space containers so sunlight can penetrate to the soil level of each plant.
Planting Luna Liners
We recommend planting one rooted liner per 4- or 6-inch container. Use a well-drained soil and completely bury the ellepot in the center of the container. Six-inch pots finish in 10-12 weeks.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Leucanthemum Luna Quick Reference Guide
4 Inch crop time
6-8 Weeks
Bloom Period
Summer
Color
Yellow, White
Habit
Mounding, Upright
Height
19-22 Inches
Light
Full Sun
Minimum Temp
55
Perennial Zone
5-9
Water Needs
Moderate
Patented Plant
Yes
Current Availability
Current Availability
03-17-2025 (Week 12)
35
03-24-2025 (Week 13)
0
03-31-2025 (Week 14)
0
04-07-2025 (Week 15)
35
04-14-2025 (Week 16)
0
04-21-2025 (Week 17)
0
04-28-2025 (Week 18)
600
05-05-2025 (Week 19)
400
05-12-2025 (Week 20)
500
05-19-2025 (Week 21)
600
05-26-2025 (Week 22)
0
06-02-2025 (Week 23)
600
06-09-2025 (Week 24)
900
06-16-2025 (Week 25)
300
06-23-2025 (Week 26)
0
06-30-2025 (Week 27)
600
07-07-2025 (Week 28)
800
07-14-2025 (Week 29)
900
07-21-2025 (Week 30)
800
07-28-2025 (Week 31)
0
08-04-2025 (Week 32)
0
08-11-2025 (Week 33)
0
08-18-2025 (Week 34)
0
08-25-2025 (Week 35)
0
09-01-2025 (Week 36)
0
09-08-2025 (Week 37)
0
09-15-2025 (Week 38)
0
09-22-2025 (Week 39)
1,400
09-29-2025 (Week 40)
1,400
10-06-2025 (Week 41)
1,400
10-13-2025 (Week 42)
1,400
10-20-2025 (Week 43)
1,400
10-27-2025 (Week 44)
1,400
11-03-2025 (Week 45)
1,400
11-10-2025 (Week 46)
1,500
11-17-2025 (Week 47)
1,500
11-24-2025 (Week 48)
400
12-01-2025 (Week 49)
400
12-08-2025 (Week 50)
400
Luna, also known as Shasta Daisy, is a perennial hybrid developed by Luther Burbank in the 1890s. Terra Nova developed this cultivar for its dense habit and frilly flowers. This variety offers double, yellow flowers with golden centers blooming prolifically from May to August, gradually fading to white. Bring charm to patio containers, borders, cut flower gardens, and cottage gardens, attracting butterflies to the landscape with Luna. Perennial in zone 5-9, this plant flourishes in full sun and has an upright, mounding habit of 19-22" tall and 19" wide. For a compact variety, try Lemon Puff.
Luna Selling Tips
Sell Luna to customers looking for a long-lasting cutting flower for a garden or landscape border. Customers love Luna's long bloom season, dense habit, and charming flowers. It resists deer and rabbits, attracts pollinators, and reaches 19-22" in height, producing well in the first year. Perennial in zone 5-9, this plant flourishes in full sun. Create an inviting cottage garden by growing Shasta Daisy alongside Coreopsis, Veronica, Daylily, Gaillardia, and Salvia.
Coach your customer:
Plant Luna along borders, in patio containers, or in your cut flower garden. Planting in raised beds will provide well-drained soil.
Space plants 19" apart in well-drained soil in full sun. Deadhead flowers to increase bloom time. Divide in spring or fall to increase the plant's longevity.
Water once a week or more often in extreme heat.
General Growing Tips For Your Rooted Cutting Liner
For best results with Luna, plant one rooted plug per 4- or 6-inch container. Use a well-drained soil with a pH of 5.5-6.8, EC of 1.0-1.2, temperatures of 74-76 daytime and 68-70 nighttime, and low feed (50-100 ppm N). This facultative long-day plant requires daylight extension to 14 hours at 4,000-6,000 fc. This variety needs vernalization for eight weeks at or below 45 degrees. Watch for aphids, thrips, and botrytis.
Flowering
Frilly, double, yellow flowers fade to white slowly during summer.
Pinching
This plant doesn't require pinching.
Spacing
Space containers for adequate airflow and sunlight penetration around the base and foliage of each plant.
Height Control
This plant doesn't require PGRs.
Pests
You may see aphids and thrips.
Disease
This plant isn't prone to disease but watch for botrytis during cool, humid weather. Provide good airflow in your greenhouse and water at the base of each plant, allowing the soil to dry between waterings. Space containers so sunlight can penetrate to the soil level of each plant.
Planting Luna Liners
We recommend planting one rooted liner per 4- or 6-inch container. Use a well-drained soil and completely bury the ellepot in the center of the container. Six-inch pots finish in 10-12 weeks.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Leucanthemum Luna Quick Reference Guide
4 Inch crop time
6-8 Weeks
Bloom Period
Summer
Color
Yellow, White
Habit
Mounding, Upright
Height
19-22 Inches
Light
Full Sun
Minimum Temp
55
Perennial Zone
5-9
Water Needs
Moderate
Patented Plant
Yes
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