Velvet Diva is a tender perennial flowering plant native to South Africa. Terra Nova developed this cultivar for its compact growth, large blooms, and dark foliage. While Plectranthus species are often grown for their foliage alone, this variety also brings stunning purple flowers to the landscape. It offers dark green foliage with an upright, mounding habit of 19-21" tall and wide, with dark purple tubular flowers blooming from August through October. Perennial in zone 9-11, this plant flourishes in partial to full shade, adding color and texture to combinations, containers, and landscape borders. It also does well as a houseplant. For a larger variety, try Velvet Elvis.
Velvet Diva Selling Tips
Sell Velvet Diva to customers looking for a low-maintenance flower for a container or landscape border or to add to a houseplant collection. This plant offers many benefits. It flourishes in shady areas with moderate water and little other maintenance. Purple blooms bring color to the landscape in late summer and fall, as many other plants are waning. Create stunning displays of color and texture by growing this plant alongside Petunia, Coleus, Fuchsia, Impatiens, Ipomoea, and Lantana in pots or borders.
Coach Your Customer
1. Space plants 20" apart in well-drained soil in a partial or fully shaded location.
2. Water once per week or more often in drought.
3. Grow this plant indoors or in zone 9-11. In colder regions, remove plants at the end of the season.
General Growing Tips For Your Rooted Cutting Liner
For best results with Velvet Diva, plant one rooted plug per 4-inch container or three per 10-inch container. Use well-drained soil with a pH of 5.6-6.5, EC of 0.75-1.25, temperatures of 75-80 daytime and 60-65 nighttime, and medium feed (150-200 ppm N). Pinch once, 7-10 days after transplant, and don't use PGRs. This plant requires short days, less than 12 hours of light, to initiate flowering. Plectranthus isn't prone to disease or pests.
Flowering
Dark purple flowers bloom from August through October.
Pinching
Pinch once, 7-10 days after transplanting.
Spacing
Space containers for adequate airflow and sunlight penetration around the base and foliage of each plant.
Height Control
This plant doesn't require PGRs.
Pests
This plant isn't prone to pests.
Disease
Plectranthus isn't prone to disease. Watch for Botrytis during short days and high humidity. Water at the base of each plant in the morning, allowing soil to dry between waterings. Provide good airflow in your greenhouse, and space plants so sunlight can penetrate to the soil level of each container.
Planting Velvet Diva Liners
We recommend planting one rooted liner per 4-inch container or three per 10-inch container. Use well-drained soil and completely bury the ellepot centered or evenly spaced in the container.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Plectranthus Velvet Diva Quick Reference Guide
4 Inch crop time
3-4 Weeks
10 Inch crop time
6-7 Weeks
Bloom Period
Fall, Summer
Color
Purple
Habit
Mounding, Upright
Height
19-21 inches
Light
Full Shade, Partial Shade
Minimum Temp
60
Perennial Zone
Zones 9-11
Water Needs
Moderate
Patented Plant
yes
Current Availability
Current Availability
04-01-2024 (Week 14)
0
04-08-2024 (Week 15)
0
04-15-2024 (Week 16)
0
04-22-2024 (Week 17)
0
04-29-2024 (Week 18)
900
05-06-2024 (Week 19)
800
05-13-2024 (Week 20)
1,000
05-20-2024 (Week 21)
1,200
05-27-2024 (Week 22)
800
06-03-2024 (Week 23)
1,400
06-10-2024 (Week 24)
1,800
06-17-2024 (Week 25)
300
06-24-2024 (Week 26)
300
07-01-2024 (Week 27)
900
07-08-2024 (Week 28)
1,100
07-15-2024 (Week 29)
1,100
07-22-2024 (Week 30)
900
07-29-2024 (Week 31)
1,100
08-05-2024 (Week 32)
900
08-12-2024 (Week 33)
900
08-19-2024 (Week 34)
1,100
08-26-2024 (Week 35)
900
09-02-2024 (Week 36)
1,100
09-09-2024 (Week 37)
1,100
09-16-2024 (Week 38)
1,100
09-23-2024 (Week 39)
1,100
09-30-2024 (Week 40)
1,100
10-07-2024 (Week 41)
1,100
10-14-2024 (Week 42)
1,100
10-21-2024 (Week 43)
1,100
10-28-2024 (Week 44)
1,100
11-04-2024 (Week 45)
1,100
11-11-2024 (Week 46)
1,100
11-18-2024 (Week 47)
0
11-25-2024 (Week 48)
0
12-02-2024 (Week 49)
0
12-09-2024 (Week 50)
0
12-16-2024 (Week 51)
0
12-23-2024 (Week 52)
0
Velvet Diva is a tender perennial flowering plant native to South Africa. Terra Nova developed this cultivar for its compact growth, large blooms, and dark foliage. While Plectranthus species are often grown for their foliage alone, this variety also brings stunning purple flowers to the landscape. It offers dark green foliage with an upright, mounding habit of 19-21" tall and wide, with dark purple tubular flowers blooming from August through October. Perennial in zone 9-11, this plant flourishes in partial to full shade, adding color and texture to combinations, containers, and landscape borders. It also does well as a houseplant. For a larger variety, try Velvet Elvis.
Velvet Diva Selling Tips
Sell Velvet Diva to customers looking for a low-maintenance flower for a container or landscape border or to add to a houseplant collection. This plant offers many benefits. It flourishes in shady areas with moderate water and little other maintenance. Purple blooms bring color to the landscape in late summer and fall, as many other plants are waning. Create stunning displays of color and texture by growing this plant alongside Petunia, Coleus, Fuchsia, Impatiens, Ipomoea, and Lantana in pots or borders.
Coach Your Customer
1. Space plants 20" apart in well-drained soil in a partial or fully shaded location.
2. Water once per week or more often in drought.
3. Grow this plant indoors or in zone 9-11. In colder regions, remove plants at the end of the season.
General Growing Tips For Your Rooted Cutting Liner
For best results with Velvet Diva, plant one rooted plug per 4-inch container or three per 10-inch container. Use well-drained soil with a pH of 5.6-6.5, EC of 0.75-1.25, temperatures of 75-80 daytime and 60-65 nighttime, and medium feed (150-200 ppm N). Pinch once, 7-10 days after transplant, and don't use PGRs. This plant requires short days, less than 12 hours of light, to initiate flowering. Plectranthus isn't prone to disease or pests.
Flowering
Dark purple flowers bloom from August through October.
Pinching
Pinch once, 7-10 days after transplanting.
Spacing
Space containers for adequate airflow and sunlight penetration around the base and foliage of each plant.
Height Control
This plant doesn't require PGRs.
Pests
This plant isn't prone to pests.
Disease
Plectranthus isn't prone to disease. Watch for Botrytis during short days and high humidity. Water at the base of each plant in the morning, allowing soil to dry between waterings. Provide good airflow in your greenhouse, and space plants so sunlight can penetrate to the soil level of each container.
Planting Velvet Diva Liners
We recommend planting one rooted liner per 4-inch container or three per 10-inch container. Use well-drained soil and completely bury the ellepot centered or evenly spaced in the container.
Rooted Cuttings
Cuttings vary in size between different plant families. These rooted starter plants will arrive ready to be transplanted in to your final container. If they are to be used in a landscape application, you will need to establish them in a 4 inch pot or an 1801 before planting outside.
Plectranthus Velvet Diva Quick Reference Guide
4 Inch crop time
3-4 Weeks
10 Inch crop time
6-7 Weeks
Bloom Period
Fall, Summer
Color
Purple
Habit
Mounding, Upright
Height
19-21 inches
Light
Full Shade, Partial Shade
Minimum Temp
60
Perennial Zone
Zones 9-11
Water Needs
Moderate
Patented Plant
yes
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